November 1, 2011
The Construction Marketing Association (CMA), sponsor of the annual CMA STAR™ Awards and CONSTRUCTION MARKETER OF THE YEAR™ Awards, announces 2011 award winners.
The STAR awards recognize excellence in 16 marketing categories and 78 sub-categories. CONSTRUCTION MARKETER OF THE YEAR recognizes top brands, companies or individuals both by region. SUPERSTAR and STAR (first place/second place respectively) are awarded for each sub-category. Finally, BEST OF SHOW is bestowed on the winner of the most awards.
McGraw-Hill Construction (McGraw-Hill) won BEST OF SHOW with 13 total STAR Awards, along with the CONSTRUCTION MARKETER OF THE YEAR for the Eastern region. USG won CONSTRUCTION MARKETER OF THE YEAR for the Midwest region, as well as SUPERSTAR for the Integrated Campaign category. MWH Constructors won CONSTRUCTION MARKETER OF THE YEAR for the Western region, as well as SUPERSTAR for the Print Ad category.
“Our first annual Construction Marketing STAR Awards exceeded expectations both in the volume of entries and the quality of work,” explains CMA Chairman Neil M. Brown. “The CMA STAR Awards recognize both marketing effectiveness and creative execution in the construction category."
SmartBidNet received a STAR award in the Print Ad Campaign category for their PROVEIT campaign, appearing in the American Society of Professional Estimators Estimating Today and the Canadian Institute of Quantity Surveyors Construction Economist publications.
Click here to see the entire list of STAR Award winners